Robert Freeman
Resume
Self-assessment
Working with a big picture.
In the establishment of foreign trade sales channels, master all types of foreign trade market development channels and methods of operation. Be able to select suitable channel combinations to expand, according to the company’s resources and product features.
In terms of sales turnover increase, advocate the use of evidence and digital proof to reflect the profession and enhance trust. Good at building a data-based negotiation system.
In the aspect of talent management, advocate inspiring people’s subjective initiative, and when giving the results, giving appropriate directions and methods, and giving trust.
WEBSITE BUIDING
- WordPress 80%
- Photoshop 70%
- Vibe Coding 70%
- Premiere 60%
DIGITAL MARKETING
- Data Analysis 80%
- Search engine marketing 80%
- Generative Engine Optimization 80%
- Social media marketing 70%
LANGUAGE
- Mandarin 80%
- English 70%
- Large Language Model 50%
- Spanish 40%
What my colleague say
“Robert is very detail-oriented and produced great results for the company.
He is a real expert in digital marketing. By using SEO、SEM、SMO and other various platforms to open up the market, he builds the brand for steel pipe group in other countries.
Just one year he had become the manager of the division.
Robert is very strict about work. He always does as best as he can to help his clients get what they need.
Robert is also a very attractive guy. He uses his personal charm to create a relaxed environment for us. I’d love to work with him.”
“Well, I have known this guy for almost 3 years. In my impression, he is like a thick dictionary that it is hard to describe when using a few words.
He has certain achievements in SEM and SEO. He used to be my group leader and I learned a lot of operation management which is much more helpful for my life and work.
He has a strange mind and doesn’t play by the rules. But sometimes it gave us new surprises to solve the problem.
About his character, he is rational and cool. Besides, he has the specialty of Aquarius: tolerance, help, modesty…
His motto: the choice is greater than effort; vision determines the pattern. I really like these two words too.
Get close to him. he is a worthy friend, trusted business partner!”
CAREER HISTORY
Owner Of VALEU Brand
VALE(TIANJIN) CO., LTD
2020 – Present
Specialized amphibious excavator and dredging equipment brand. Design and export pontoon undercarriages for excavators from 5 to 40 tons, with CAT OEM upper structure integration.
Complete dredging systems: suction pump + pipeline + pontoons — one-stop solution.
Delivered to 12+ countries across Southeast Asia, South America, Middle East, Europe, and Australia.
VALE Undercarriage
Amphibious excavator brand. Pontoon undercarriages with CAT OEM integration. Complete dredging systems. Export to 12+ countries.
Main Tasks
• Full-chain operations: market development → pricing → supplier coordination → export logistics → after-sales
• Complete dredging systems: suction pump + pipeline + pontoons — one-stop solution
• CAT OEM upper structure integration — global parts availability
• Direct factory communication — no dealer intermediaries
Work Product
• Delivered amphibious fleets across multiple continents — clients report significant productivity gains
• Supplied complete dredging systems: suction pump + pipeline + pontoons — one-stop turnkey solutions
• Maintained 3 recurring international distributors with stable repeat orders over 5 years
• Built complete online marketing system from scratch — website + Google Ads + social media
Director Of Sales And Marketing
YUTANI technology development (Tianjin ) Inc
2018 – 2023
Japanese brand specializing in excavator undercarriage parts (“four wheels and one belt”).
Parts meeting CAT, Komatsu, Hitachi OEM standards.
Annual revenue: 7M RMB with 3 recurring international distributors.
YUTANI
Japanese brand undercarriage parts. Parts meeting CAT, Komatsu, Hitachi OEM standards.
Main Tasks
• Full-chain management: market development → pricing → factory coordination → export logistics → after-sales
• Built company website and Google Ads campaigns; established complete online marketing system
• Customer acquisition via website, Google Ads, social media, exhibitions
• Products sold under CAT, Komatsu, Hitachi OEM standards
Work product
• Maintained 3 recurring international distributors with stable repeat orders over 5 years
• Built complete online marketing system from scratch — website + Google Ads + social media
• Established full-chain export operations: customer acquisition → factory coordination → logistics → after-sales
• Products sold under CAT, Komatsu, Hitachi OEM standards
Marketing Manager
DongPengBoDa Steel Pipe Group
2015 – 2017
Be in charge of the Network Marketing Department.
The members of the department include one designer, two editors, and one Operation Officer of the B2B platform(Alibaba).
Skillful in using digital marketing knowledge designing business model, making a marketing strategy.
Industry Expertise：Digital marketing，Steel pipe and others.
Marketing Manager
Be in charge of the Network Marketing Department.
The members of the department include one designer, two editors, and one Operation Officer of the B2B platform(Alibaba).
Skillful in using digital marketing knowledge designing business model, making a marketing strategy.
Industry Expertise：Digital marketing，Steel pipe and others.
Main Tasks
1. Work closely with the Sales Managers to understand and meet their requirements on market development and selling.
2. Work closely with the Product Managers for the opportunity to get business on new items.
3. Develop marketing strategies according to the change in marketing.
4. Source new clients.
5. Coordinate and monitor all paid platform（e.g. Google, Alibaba)
6. Train and monitor all issues related to the platform operation. Assess and analyze platform account and monitor performance.
7. Work closely with ISP(Internet Service Provider) about account structure building and bidding strategy making.
Work product
1. Establish the Digital marketing department from zero.
2. Establish the system of Digital marketing, combine all the channels into the system. Channels include search engine, B2B platform, social media, etc.
3. Make the standard of the quantity of the system above.
4. Rebuild both English and Chinese websites of the company. Let the website cut the mustard of search engine, and have a good User Experience as well.
5. Re-establish the account of google AdWords, increase the Click Value Rate 100%(The number of the inquiry, not just Click Through Rate). And the quality of the inquiry also increases.
6. Make the total quantity of inquiries increase by 30%.
EDUCATION HISTORY
English
Wall Street English
2014 -2020
I’m learning oral English at Wall Street English.
I’m able to handle basic communication in many fields.
Could coping with overall meaning in most situations.
Pharmaceutical Engineering
Beijing University of Chemical Technology
2003 – 2007
After four years of study, I got my Bachelor’s Degree at BUCT.
My major is Pharmaceutical Engineering.